It all began with an idea. An idea to help the underserved community. One of the most impactful ways of doing this is to empower the businesses within these communities. Twenty percent of all businesses close within the first year. Historically Underutilized Businesses face greater obstacles; with 8 out of 10 failing within only 18 months (according to Berkeley College research data). What if you were able to make an impact by preventing at least one of these businesses from failing and give it an opportunity to succeed? This is our why.

Here at Better Choice Solutions, we provide opportunities to businesses that are considered underserved across communities nationwide. We believe these businesses deserve opportunities to succeed. They deserve better choices and better solutions.